Have you assumed that the businessmen are well organized and we the consumers are unorganized and often derived. In many cases there are suspicious regarding the quality and price of the goods. So our main target is to organize this unorganized consumers to ensure the standard and actual price of the goods as well as to create employment.
Difference between two types of marketing:
Traditional Marketing
MANUFACTURER
STOCKIST
GENERAL STOCKIST
ADVERTISEMENT
WHOLESELLER / DISTRIBUTOR
RETAIL
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